{"id":261,"date":"2013-10-21T21:12:17","date_gmt":"2013-10-21T21:12:17","guid":{"rendered":"http:\/\/www.artandpixels.com\/?page_id=261"},"modified":"2023-05-13T21:27:13","modified_gmt":"2023-05-13T21:27:13","slug":"think-about-it-campaign","status":"publish","type":"page","link":"https:\/\/www.artandpixels.com\/?page_id=261","title":{"rendered":"&#8220;Think about it&#8221; campaign"},"content":{"rendered":"\n<p><b>2008-2013<\/b><\/p>\n\n\n\n<p>30 seconds video (created by Santa Clara Agency in Brazil):<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-4-3 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Think about it | from Ipas\" width=\"640\" height=\"480\" src=\"https:\/\/www.youtube.com\/embed\/3iHsi8K17d0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Besides providing expertise in planning and implementing the campaign\u2019s web presence, I was also responsible for: creating and maintaining social media channels (YouTube, Twitter, and blogs); promoting new partnerships and networking; and introducing the video as a PSA (Public Service Announcement) in several Brazilian TV channels.<\/p>\n\n\n\n<p><b>Campaign Results<\/b><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The video featured as PSA in several TV channels from Brazil such as MTV (2 months), Rede Pampa, TV36 Local, FIZ, IDEAL, etc.<\/li>\n\n\n\n<li>The Brazilian Government started to use the video in several health related events.<\/li>\n\n\n\n<li>The video is in YouTube since 2008 and other social media channels for videos.<\/li>\n\n\n\n<li>The video was embedded in more than 50 blogs and news pieces in the Internet.<\/li>\n\n\n\n<li>UNE (Uniao Nacional de Estudantes \u2013 or National Union of Students in Brazil) exhibited the video during their 2008 itinerant meetings conducted in 41 private and public universities in 26 Brazilian States.<\/li>\n\n\n\n<li>The video was one of the finalists in the Film Category at the Cannes Film Festival 2008.<\/li>\n\n\n\n<li>Other organizations in Nicaragua adapted the video for the context of therapeutic abortion, which is prohibited in the country.<\/li>\n\n\n\n<li>Other organizations in Spain also adapted the video when laws about abortion were about to change in the country.<\/li>\n\n\n\n<li>Translated to English and Spanish, the video was exhibited during the World Social Forum 2009 in Para, a State of Brazil. &nbsp;The youth group from Ipas Brazil produced 3 other videos there based on the \u201cThink about it\u201d original video.<\/li>\n\n\n\n<li>A twitter account for the campaign was created in 2009, with more than 5500 followers by the end of 2012 (no longer active).<\/li>\n\n\n\n<li>The video was adapted again, in 2013, for Bolivia, Ecuador, Peru and Mexico.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>2008-2013 30 seconds video (created by Santa Clara Agency in Brazil): Besides providing expertise in planning and implementing the campaign\u2019s web presence, I was also responsible for: creating and maintaining social media channels (YouTube, Twitter, and blogs); promoting new partnerships and networking; and introducing the video as a PSA (Public Service Announcement) in several Brazilian [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-261","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.artandpixels.com\/index.php?rest_route=\/wp\/v2\/pages\/261","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artandpixels.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.artandpixels.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.artandpixels.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artandpixels.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=261"}],"version-history":[{"count":13,"href":"https:\/\/www.artandpixels.com\/index.php?rest_route=\/wp\/v2\/pages\/261\/revisions"}],"predecessor-version":[{"id":1133,"href":"https:\/\/www.artandpixels.com\/index.php?rest_route=\/wp\/v2\/pages\/261\/revisions\/1133"}],"wp:attachment":[{"href":"https:\/\/www.artandpixels.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=261"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}